Marchand SAS, preparing every meeting to maximize client impact
Marchand SAS is a century-old company specializing in the distribution of materials for construction companies and fuel. They wanted to help their salespeople better prepare their meetings in order to have more impact with prospects. Teams were spending time searching for scattered information, with no certainty of retaining the essentials.
Défi constaté
Too many meetings started with little client context, which limited the relevance of exchanges and reduced the conversion rate.
Solution mise en oeuvre avec Skeells
With Skeells Success, each salesperson benefits from quick and guided preparation, including:
- Key information from LinkedIn and the CRM
- AI-personalized recommendations to break the ice
- Messages tailored to the prospect's stakes
- Meeting structure centered on customer value
Résultats mesurés en 6 mois
- +30% conversion rate from meetings to opportunities
- Greater relevance from the first minutes of exchange
- Better consistency of the sales pitch
- Significant time savings on preparation
CE QU'ILS EN DISENT
Thanks to Skeells, meetings get straight to the point and it shows in the results.
Sébastien TOUS-RIUS
Sales Director
Cas clients
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